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“Something with the media”: The career aspirations of many school leavers are just as understandable as they are vague. A job in the media world promises varied, exciting and creative work on the cutting edge. However, it is best to think about what “anything” means before you start your studies. Because media work does not have to mean tracking down headlines as a reporter or sitting in a publishing house …

The facets of the subject media

In addition to courses with journalistic and creative content, there are also offers that focus on economic factors or technical training. There are also courses of study that deal with the world of media on a purely academic level. School leavers should therefore carefully consider in which area they would like to work later and choose the course accordingly. With several hundred courses in the field of media, there is actually a suitable program for everyone.

Media studies

According to jibin123.com, anyone who primarily wants to deal scientifically with the field of media is right in a course in the field of media studies . The course belongs to the field of cultural studies . Media scholars examine, for example, the effects of new media on our society or analyze the narrative principles of films. Theoretical reflection on the media world is the focus of these courses . If you want to work as a journalist later, you usually have to complete an additional traineeship at a daily newspaper or a radio or broadcasting company.

Journalism

If you already know at the beginning of your studies that you would like to work as a journalist later , you should try to find a place in a corresponding degree program. These are more practical . Here, the students learn what research techniques there are, how to write different journalistic texts or how to shoot television programs. Issues such as ethics and media law also play a role. The master’s programs in the field of journalism are also open to graduates from other disciplines who are interested in journalism.

Media management

Those who are less interested in creative work but are good at dealing with numbers are in good hands with courses in the field of media management . The focus here is on the economic side of the media landscape. The students deal with the development of media companies and concentrate on all economic contexts . To do this, they attend courses in subjects such as business administration , accounting, controlling or personnel management .

Media production

Degree programs in the field of media production train real “all-rounders”. They contain economic and technical as well as creative and journalistic content. Students learn how to make various media products. Most courses focus on the production of digital media . The curriculum includes events in media technology , media informatics , media economics, but also in journalism and media design .

Differences in the study programs and (possible) admission criteria

Anyone who has decided on a course of study should carefully compare the offers of the universities with each other. Because the individual study programs sometimes differ greatly from one another in terms of content . For example, the digital media landscape but also music or literature can be the focus of studies in media studies . Since the courses in the field of media are generally very popular, there is a numerus clausus at many universities. Applicants should bring good grades on their Abitur certificate and be prepared for internal selection procedures .

Occupational fields

As different as the individual courses from the large area of ​​media are, the later areas of application for graduates are just as varied. Classic employers are radio broadcasters and television companies, publishing houses and companies for online media and multimedia products.

Many graduates of the media studies and journalism courses later work in journalism. In this case, they often do a traineeship after their studies and then work as a freelancer. Other “creative” fields of work for media scientists and graduates of journalism courses are the work as media planner or producer. Activities in the areas of PR or advertising and in publishing are also possible.

Graduates of economically oriented courses, on the other hand, ensure that media companies also function economically. For example, you develop marketing strategies or work in personnel management. In addition to traditional employers, they often work for event agencies and consulting firms.

Anyone who has studied media production will later produce articles for radio and television stations, publishers and multimedia production companies. Media producers are also employed in advertising and PR agencies or in the IT and PR departments of large companies.

Studying media abroad: advantages

Anyone wishing to work in the media sector should have intercultural skills and knowledge of foreign languages. A stay abroad during their studies is therefore generally recommended for students in the field of media . In addition to acquiring important qualifications, you can also take part in further technical training at a foreign university during one or more semesters . The culture of the countries is also reflected in their media and so each country has a completely different media landscape . If you want to work as a correspondent later, a stay abroad during your studies is a must anyway.